Global PayFest ’27 Sponsorship Opportunities
24 Hours. 24 Payroll Challenges. 24 Expert Conversations.
Global PayFest ’27 returns on 29 April 2027, connecting payroll, HR, reward and technology leaders from around the world through one continuous global conversation.
For sponsors, this is more than event-day exposure. It is a year-round content and demand-generation platform designed to position your brand alongside the people shaping the future of global payroll.
Reach a Global Payroll Audience
Global PayFest gives your organisation access to payroll and HR professionals across more than 80 countries, including Heads of Payroll, Payroll Directors, HR Directors, Reward Leaders, CFOs and Transformation Leaders.
Previous activity delivered:
- 656,000+ video views
- More than one million campaign impressions
- 699 opted-in prospects
- 61% of attendees at manager level or above
- 92% willing to recommend Global PayFest
- 97% rating the sessions as highly relevant to current payroll challenges
What Your Partnership Delivers
Your sponsorship can support brand visibility, lead generation and thought leadership before, during and after the event.
Benefits may include:
- A 60-minute discussion-led speaking session
- Global exposure across the full campaign
- Promotion to JGA’s LinkedIn audience of more than 90,000 followers
- Dedicated email activity reaching 55,000 subscribers
- Features across The Payroll Podcast
- Short-form video clips and social media assets
- Your full session recording and transcript
- Warm introductions and follow-up meetings
- Access to opted-in registration data, subject to consent
- Up to 12 months of reusable marketing content
Lead a Conversation That Matters
Each sponsor is aligned with one major global payroll challenge. Topics include AI and automation, payroll transformation, pay transparency, global compliance, payroll technology, outsourcing, mobility, workforce expansion, data strategy and the future of payroll leadership.
Sessions are designed as useful, interview-style conversations rather than sales presentations. This gives sponsors the opportunity to educate the market, build trust and become recognised voices within the payroll industry.
Once a topic has been allocated, it will not be repeated.
Why Sponsor Global PayFest ’27?
Global PayFest can help your organisation:
- Reach senior payroll and HR decision-makers
- Build relationships with buyers before they are actively in-market
- Launch products and introduce new solutions
- Create demand and generate pipeline
- Produce months of reusable content
- Strengthen your position within the global payroll community
- Join discussions shaped by the real challenges facing payroll leaders
Only 24 speaking and sponsorship opportunities are available worldwide, with Early Bird, Standard and Headline Sponsor options available.
To discuss the right partnership for your organisation, contact:
Natalie Lloyd | Head of Brand & Partnerships | natalie@jgarecruitment.com
Join us on 29 April 2027 and help build the world’s most valuable global payroll conversation.



